
Master these fundraising terms to get you funded:
| Term (English) | Definition (English) |
|---|---|
| Burn Rate | The rate at which a company spends its cash reserves before generating positive cash flow. |
| Customer Acquisition Cost (CAC) | The total cost of sales and marketing efforts needed to acquire one new customer. |
| Cap Table | A spreadsheet detailing ownership stakes, equity dilution, and valuation across funding rounds. |
| Churn Rate | The percentage of customers who stop using your product/service within a given period. |
| Data Room | A secure digital repository for sharing confidential documents during due diligence. |
| Due Diligence | The comprehensive appraisal of a business by investors to confirm facts and assess risks. |
| Customer Lifetime Value (CLTV) | The total revenue a business can expect from a single customer throughout their entire relationship. |
| Monthly Recurring Revenue (MRR) | Predictable revenue generated each month from active subscriptions or contracts. |
| Runway | How many months your company can operate before running out of cash at current burn rate. |
| Term Sheet | A non-binding document outlining the key terms and conditions of an investment deal. |
Need help with these fundraising terms and how to get those numbers? Bonarta can assist!
